Privacy Policy

Trelinx Pte. Ltd. is a company incorporated in Singapore. We provide an AI receptionist platform (including AI voice, AI WhatsApp messaging, and a unified operations dashboard) to business clients ("Clients") in Singapore.

In the context of data we collect directly (e.g. website visitors, demo enquiries), Trelinx acts as the data controller. In the context of end-customer data processed on behalf of our Clients (e.g. caller recordings, WhatsApp messages), Trelinx acts as a data processor and our Clients are the data controllers.

We do not sell personal data to third parties. We do not use end-customer data for advertising or marketing. We do not use call recordings, transcripts or messages to train AI models.

• Contractual necessity, to fulfil our service agreement with Clients and to respond to enquiries
• Consent, where individuals have consented to be contacted or to their calls being recorded; Clients can play a recording notice at the start of calls, and our assistants say they are AI assistants when asked
• Legitimate interests, for security, fraud prevention, and operating and supporting the platform, where those interests are not overridden by individuals' rights

We share personal data only with the following categories of third-party processors, each engaged under appropriate data processing terms:

• AWS (Amazon Web Services), cloud hosting (Singapore region) and PII detection (AWS Comprehend)
• Resend, transactional email delivery
• WhatsApp Business API provider, messaging channel infrastructure
• Telephony provider, voice channel infrastructure
• Google (Google Analytics), website usage analytics
• PostHog, website analytics and session recordings (processed in the United States)
• Cloudflare (Turnstile), bot protection for the browser voice demo and our contact and data request forms

We do not transfer personal data outside Singapore except where the receiving jurisdiction provides a standard of protection comparable to the PDPA, or where adequate contractual safeguards are in place.

• Call recordings and transcripts: retained for the period specified in the Client's service agreement, or 12 months by default
• WhatsApp message logs: same as above
• Enquiry and contact data: up to 24 months from last interaction, unless consent is withdrawn earlier
• Dashboard access logs: up to 12 months

• Access, request a copy of personal data we hold about you
• Correction, request that inaccurate personal data be corrected
• Withdrawal of consent, withdraw consent for processing at any time, where processing is based on consent
• Erasure, request deletion of personal data, subject to any legal retention obligations

To exercise these rights, submit a request via our Data Request page or contact our Data Protection Officer directly. We will respond within 30 calendar days.

If you are an end-customer of one of our Clients (e.g. you called or messaged a business that uses Trelinx), please direct your request to that business. We will cooperate with our Clients to facilitate any access or erasure requests.

We implement appropriate technical and organisational measures to protect personal data, including encryption in transit and at rest, access controls, and audit logging. AI chat replies are checked for sensitive data, such as card or bank numbers, before they are sent, and personal data is masked in our system logs.

In the event of a data breach affecting your personal data, we will notify affected parties and the Personal Data Protection Commission (PDPC) in accordance with the PDPA's mandatory breach notification requirements.

Our website uses essential browser storage necessary for site preferences. Google Analytics runs on every visit to measure aggregate site usage. Marketing measurement technologies used to personalize advertising, including Meta Pixel and TikTok Pixel, are loaded only when you choose to allow marketing in the website preference notice. If you choose “No thanks”, those two measurement scripts are not loaded. You can revisit that choice from the cookie-settings link below.

Website analytics and session recordings (PostHog). We use PostHog, operated by PostHog, Inc., to understand how visitors use trelinx.com.sg: which pages are viewed, which buttons are clicked, page performance and errors, and recordings of on-page activity (mouse movement, scrolling, clicks). Anything typed into a form field is masked before it leaves your browser and is never recorded, and neither is the conversation text shown during the browser voice demo. We do not link this data to your name, email or phone number. Your IP address is used only to estimate your country and city, then discarded; it is not stored. PostHog processes this data in the United States. Session recordings are kept for 30 days and then deleted. PostHog runs on every visit as part of operating and improving the site; it is not used for advertising.

Browser voice demo. If you start the live voice demo, your browser asks for access to your microphone. Your voice is streamed to our AI receptionist for the length of the demo (up to 3 minutes). The call audio and a transcript are recorded and kept as a demo call so we can operate the service and check its quality. It is not used to train AI models. The demo call is linked to your website session so we can see how the demo was reached. You can end the demo at any time. The microphone is only used while a demo is running.

Bot protection (Cloudflare Turnstile). To stop automated abuse of the voice demo and our contact and data request forms, we use Cloudflare Turnstile, provided by Cloudflare, Inc. Turnstile checks browser signals to confirm you are a person. It may process your IP address and device information, and does not use cookies for advertising.

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We may update this Privacy Policy from time to time. Material changes will be communicated via the trelinx.com.sg website. The effective date at the top of this page reflects the most recent revision.

For any questions, requests, or complaints regarding your personal data, or to exercise your rights under the PDPA, please contact our Data Protection Officer:

If you are not satisfied with how we have handled your personal data, you may lodge a complaint with the Personal Data Protection Commission (PDPC) at pdpc.gov.sg.